ADHD Coach Case Study: Flexible Virtual Assistant Support That Builds Momentum
Flexible VA Support for ADHD Clients
When I first started working with this client, he was right at the beginning of his business journey. He’s an ADHD coach with a lot of insight, passion, and expertise but at that point, he hadn’t yet signed his first client.
Like many people starting out, he had plenty of ideas and intentions, but struggled with time management, prioritising tasks, and staying focused long enough to move things forward consistently.
Letting Go of the “Traditional VA” Role
It became clear quite quickly that this wasn’t going to be a standard “hand everything over and I’ll do it for you” kind of relationship.
Some tasks he was happy to delegate.
Others, he wanted to do himself, he just found it hard to manage his time, attention, and energy well enough to follow through.
Rather than pushing a one-size-fits-all VA model, I consciously left my traditional VA hat at the door. What he needed wasn’t someone to take control, but someone to work alongside him, helping create structure, momentum, and accountability in a way that respected how his brain works.
Creating a Rhythm That Worked for Him
We eventually found a rhythm that worked well, a task planning session at the beginning of each week. Together, we’d go through everything on his plate and decide:
What felt manageable for him to do himself
What he wanted to hand over
What might an environment that supported productivity
From there, we’d scheduled the right amount of co-working sessions throughout the week.
Within these sessions my role was simple but important:
Gently bringing him back on track when he disappeared down a rabbit hole
Helping prioritise when things felt overwhelming
Offering reassurance and a different perspective when he started doubting himself
This approach meant progress without pressure.
Holding the Structure So He Could Focus
Alongside the co-working sessions, I supported him by:
Reviewing his diary for the following week to check time was allocated realistically
Checking in daily around upcoming commitments and preparation
Monitoring emails to ensure nothing important was missed
Uploading invoices he hadn’t quite gotten around to yet
These small, practical touches removed a lot of background stress and helped him stay present with the work that mattered most.
Gently Encouraging Visibility (Without Forcing It)
One area he felt particularly resistant to was LinkedIn. He told me it didn’t feel like his style and that his ADHD made consistent posting feel unrealistic.
I could see he was missing an opportunity but instead of pushing, I suggested we experiment. We agreed to try a single monthly LinkedIn co-working session and see how it felt.
That one change made a huge difference.
He’s now posting consistently every week, has received multiple enquiries through LinkedIn, and, most importantly, is actually enjoying seeing the results of his efforts.
Why This Matters
This case is a perfect example of how important it is to work differently with each client, based on their needs, preferences, and energy.
Not every business needs to be built fast.
Not every task needs to be outsourced.
And not every form of support looks the same.
Sometimes, what creates momentum isn’t doing more it’s doing things differently, with the right structure and encouragement in place.
I’ve found it incredibly rewarding to see how my support and encouragement has helped create some momentum in his life and his business. Business doesn't need to be fast and overwhelming, you can build it slowly but surely too.
